Content

entrepreneur, startup, woman-593357.jpg

Unlocking Content Consistency: The Power of a Cadence-First, Simplicity-Driven Approach

Are you ready to throw a brick at the content preachers thrashing the word consistency like it’s a pināta at a 5-year-old’s birthday party? Well, it’s about time we talked about unlocking content consistency with the power of a cadence-first simplicity-driven approach. I’ve been watching and observing on the sidelines in groups, targeted on social

Unlocking Content Consistency: The Power of a Cadence-First, Simplicity-Driven Approach Read More »

puzzle, last particle, piece-654957.jpg

Why an offer might be the missing piece to your content strategy

Are you a course creator looking to take your content strategy up a notch? You might be surprised to find out that it may come down to one thing: an offer.

An effective offer can dramatically improve engagement in your content by creating a specific call to action and providing value. To show you how this simple tactic works, let’s look at why an offer could be the missing piece of your content strategy. Offers are often overlooked when creating content, yet having compelling offers in place as part of your strategy can have a huge impact on its effectiveness. With this blog post, we’ll explore why an offer should be considered as part of any good content marketing plan, plus some tips for creating effective offers that meet these criteria: low effort with high value-for-cost ratio, can be delivered fast, and feel achievable. Let’s dive right in!

Why an offer might be the missing piece to your content strategy Read More »

river, rocks, stack-1335737.jpg

The Danger of Putting Outputs Before Outcomes in Entrepreneurship

Entrepreneurs are notorious for getting lost in outputs. The social media posts. The emails that need to be written. The blogs. The videos. The tech-stack. But the danger of putting outputs before outcomes in entrepreneurship is that one can quickly lose sight of where one is at and end up in a never-ending cycle of

The Danger of Putting Outputs Before Outcomes in Entrepreneurship Read More »